Q: What went into getting that single buzzing so quickly?
My team and our work ethic. We not called OT for nothing! Everyone involved form Tone The Beat Bully (who produced “House Party” for Meek Mill and “Stay Scheming” for Rick Ross) who produced it [“Out Delaware”] to Rugg my engineer at Batcave Studios to my man, Matty Gate$, who believed and worked the record getting it to the DJs and pushing it hard on the street and the video on YouTube and myself for making music the people enjoy and can relate to.
Q: How important is a good support network and marketing plan, and how can one identify these?
Well, without good music none of it matters. It’s very important to have a strategy to promote a record. Some artists may choose to work the wrong record point blank. I also think touching the street and DJs first is what’s important. Once you have the streets, the Internet and blogger/websites will come. This a 24/7, 365 grind so you’re constantly trying to build fan awareness one way or the other.
Q: Now I know you were incarcerated, then came home and broke out as an artist. Lots of aspiring artists coming out of the same situation are not able to get on track and get focused. How were you able to do so?
I knew what I wanted and what I didn’t want and going back to jail wasn’t an option. I fed off the love and support of my family, took it, ran with it and never looked back. This is something myself and Matty Gate$ have been planning since I went to jail in 2008 and when I came home Oct. 2011. I just went into “AirPlaneMode” and I don’t plan on landing.
Q: Do you feel the justice system is fair?
No comment. (laughing)
Q: Are you comfortable talking about being incarcerated? Can you tell us what you learned about yourself and about life in general?
I have a song on my “AirPlaneMode” mixtape called “Reality TV” dealing with me being incarcerated, the justice system and the consequences of your actions. I just released a video for it on YouTube. As for what I learned, I learned the value of life, time and family is more important than anything. I was blessed to have a support system in jail and not everyone going through that situation has that. Jail is a sobering reality check.